Title: E-motion Box

Date: 5/10/2005

Detail Views: 1 2

Information: Pictured right is the template for the E-motion box that would contain the 50-count bottle. E-motion is the name of a fictional advertising campaign designed to sell over-the-counter prozac. I branded the product with an updated version of popular emoticons used in instant messaging and focused my campaign towards an internet savvy audience.